SE Ranking

SE Ranking covers the same ground as Semrush and Ahrefs, rank tracking, keyword and competitor research, backlink analysis, site audits, but is built with agencies managing several client accounts in mind rather than a single in-house team. GEO features (AI Overviews, AI Mode and Perplexity tracking across up to five LLMs) are included on the base Core plan rather than gated to a premium tier the way some competitors handle it.

The Agency Pack add-on is the clearest sign of who this is built for: white-label reporting, a client-facing platform skin, and up to 30 client seats, sold as a $69/month add-on rather than forcing an upgrade to a whole new plan tier. For a business running SEO for multiple clients, that is a meaningfully different cost structure than paying per-seat on a generalist platform.

Reviews across G2, Capterra and Trustpilot are consistent for a tool in this category, no notable gap between platforms the way Semrush show. The most common caveat is that the interface takes a bit longer to load than KeySearch or Ubersuggest, a fair trade given how much more it covers.

Rank tracking runs daily on every plan rather than being a paid upgrade, and covers Google, Bing, YouTube and regional search engines by location, right down to city level, on both desktop and mobile. Independent accuracy checks have put its reported positions within a couple of places of the real SERP, which is about as close as this category gets.