ZipTie
AI Search Visibility
Usage-based AI search monitoring that tracks citations, mentions and sentiment across seven AI engines.
From $42.75/mo
Otterly.AI
· Affordable AI search monitoring for brand mentions, citations and share of AI voice.
Otterly.AI
Affordable AI search monitoring for brand mentions, citations and share of AI voice.
Chandan KumarOtterly.AI is a monitoring tool for brand visibility in AI search. Every paid plan tracks ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot; Claude, Google AI Mode and Gemini are available as paid add-ons. The site describes support for all seven engines and reports a Share of AI Voice, a brand's citation share against competitors.
Users add search prompts to track, and Otterly runs them daily on the chosen engines, recording brand mentions, positioning, sentiment and which links and domains get cited. Prompt research features help find prompts and topics that drive AI answers, and dashboards let teams compare against competitors.
Beyond monitoring, Otterly offers GEO recommendations and a content audit with crawlability checks, plus Agent Analytics and ChatGPT ads tracking. API and MCP access are limited to Standard and above. Pricing scales with prompt count, with extra blocks of 100 prompts sold for $99, so costs rise steadily for large prompt sets.
Otterly.AI's core features
Prompt tracking
Runs a set of search prompts daily across supported AI engines and logs mentions.
Citation and link analysis
Shows which websites and links AI engines cite, and the brand's share of AI voice.
GEO audit
Checks content and crawlability and gives recommendations to earn more citations.
Sentiment and competitor benchmarking
Tracks how AI describes a brand and compares it with competitors.
API and MCP access
Exposes visibility data to other tools and AI assistants on Standard and higher plans.
Where Otterly.AI wins and loses
Strengths
- Low $29/month entry price with public pricing
- 14-day free trial with no credit card required
- Unlimited team members on every plan
- Covers seven AI engines including Claude and AI Mode
- API and MCP access on mid-tier plans
Limitations
- Claude, AI Mode and Gemini cost extra add-ons
- Lite is limited to 15 prompts and one workspace
- Prompt caps get expensive to scale ($99 per extra 100)
- No permanent free plan
Otterly.AI's pricing breakdown
Lite is $29/month, Standard $189/month and Premium $489/month, with 15% off on annual billing; Enterprise is custom. The site advertises a 14-day free trial with no credit card required.
| Plan | Monthly | Annual /mo | Includes |
|---|---|---|---|
| Lite | $29 | $25 | 15 search prompts, 4 AI engines, daily tracking, unlimited team members and 1 workspace. |
| Standard | $189 | $160 | 100 search prompts, 4 AI engines, daily tracking, unlimited members and workspaces, API and MCP access, Agent Analytics. |
| Premium | $489 | $422 | 400 search prompts, 4 AI engines, daily tracking, unlimited members and workspaces, API and MCP access, Agent Analytics. |
| Enterprise | — | — | Custom pricing. From 1,000 search prompts, customizable tracking, SSO and dedicated support. |
Verified against the official pricing page.
Verdict
Use Otterly.AI
- Small teams starting to monitor AI search
- Agencies tracking several client workspaces
- Benchmarking share of AI voice against competitors
- Finding which sources AI engines cite
Skip Otterly.AI
- You need thousands of prompts on a fixed budget
- You want Claude and Gemini included in the base price
- You need enterprise-grade attribution and agents
- You want a permanently free tier
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