Connectively

Connectively is the successor to HARO (Help A Reporter Out): publishers submit content queries, experts respond with answers or pitch full bylined articles, and get featured, with attribution and often a link back, on the publisher's site. It works differently from a pure outreach tool: you're not cold-pitching a journalist, you're responding to a request they've already posted, which changes the whole workflow from prospecting to matching.

Connectively AI sits on top of that matching layer. It identifies opportunities based on guidance you set about your expertise, and can draft suggested answers pulled from a custom knowledge base you build, so responding to a relevant query takes less manual writing time.

Higher tiers add Link Type and Domain Authority data on individual queries, so you can prioritize responding to the ones likely to earn a genuinely valuable link rather than answering everything that matches. The Business tier goes further with a full media database and AI-powered journalist recommendations, closer to proactive outreach than HARO's original inbound-only model.

The free tier is real, 3 answers and 1 bylined article a month, an expert profile page, and early access to HARO-sourced queries. That's enough to test whether Connectively surfaces usable queries for your specific niche before paying for more. Pay-as-you-go credits, from $4.99 to $6.99 each depending on volume, let you submit occasional extra answers without committing to a subscription, and credits never expire.

If digital PR through query response is core to your link building strategy, treat the free tier as a real test of volume and fit for your niche before assuming Connectively fully replaces what HARO used to be.